Spreading holiday cheer as elves and reindeer...

The holidays are fast approaching, and with it, the hype surrounding the 2nd annual HoHoTO event in support of the Toronto Daily Bread Food Bank. Borne out of Twitter conversations from a small group of Torontonians who strive to make a difference, word (and tweet) quickly spread to create one of the most unique and fun-filled fundraisers to hit the streets of Toronto. This is social media at one of its most cathartic moments, sparking city-wide awareness and motivation.

In what is sure to be a memorable way to end the year off with a bang, Fused Network has stepped up to the plate once more, coming in as both reindeer and elves. In fact, Fused Network clients have contributed to roughly 80% of the fundraising! And why not?! After continued successes and an ever-growing client base, giving back to those in need does wonders for the morale. It is absolutely imperative we do more than our best to keep this cycle going – we receive, we give back, and the act of receiving comes back in the form of good vibes. Lather, rinse, repeat – with emphasis on repeat.

The Fused Network team will be hitting the Mod Club dance floors on the 16th in support of a most wonderful cause. Surface level engagements aside, it all boils down to the roots of this event; HoHoTO is about community, camaraderie, and generosity of spirit, all of which should be exercised daily. In a blog post aptly titled Blessed, David writes:

“We will go home feeling incredible knowing we, among many others, have helped foster such widespread generosity. As those feelings of elation start to settle, however, we must never forget that the needs of those who are less fortunate than us have no end. A daily effort on our parts must be observed to ensure that they too, get their daily bread. When the music stops, the giving shouldn’t.”

Heartily noted – mind, body, soul. In a culture so very defined by excess, no one should have to wander the streets hungry.


The Toronto Daily Bread Food Bank is the largest provider of emergency food relief in the Greater Toronta Area. There are several ways to donate to the Daily Bread; visit their donations page for more information. For HoHoTO event details and statistics, click here.


If you find yourself in the city, come on out to the most happening Christmas party to ever hit Toronto! HoHoTO is the ultimate mixer; techies, creatives and good, fun-loving people gathering together for a wonderful cause… What could be better?! E-mail me directly at isshamarie[at]fused[dot]com for a chance at acquiring tickets.